DiscoverBook OverflowWhat makes ideas "sticky?" - Made To Stick by Chip Heath and Dan Heath
What makes ideas "sticky?" - Made To Stick by Chip Heath and Dan Heath

What makes ideas "sticky?" - Made To Stick by Chip Heath and Dan Heath

Update: 2025-08-11
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In this episode of Book Overflow, Carter and Nathan discuss Made to Stick by Chip Heath and Dan Heath! Join them as they discuss what it means for an idea to be "sticky," what patterns sticky ideas follow, and how this all applies to software engineering!


-- Want to talk with Carter or Nathan? Book a coaching session! --

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Carter

https://www.joinleland.com/coach/carter-m-1


Nathan

Coming soon!


-- Books Mentioned in this Episode --

Note: As an Amazon Associate, we earn from qualifying purchases.

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Made To Stick

https://amzn.to/3UTzcmR


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00:00 Intro02:09 About the Book and Authors04:53 Initial Thoughts on Made to Stick10:22 The SUCCESS Framework17:06 Simple - Commander's Intent31:26 Unexpected - Breaking Patterns45:31 Concrete - Making Ideas Tangible1:00:18 Hot Takes, AI and the Future of Software Engineering1:15:11 Final Thoughts and Recommendations


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Spotify: https://open.spotify.com/show/5kj6DLCEWR5nHShlSYJI5L

Apple Podcasts: https://podcasts.apple.com/us/podcast/book-overflow/id1745257325

X: https://x.com/bookoverflowpod

Carter on X: https://x.com/cartermorgan

Nathan's Functionally Imperative: www.functionallyimperative.com


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Book Overflow is a podcast for software engineers, by software engineers dedicated to improving our craft by reading the best technical books in the world. Join Carter Morgan and Nathan Toups as they read and discuss a new technical book each week!


The full book schedule and links to every major podcast player can be found at https://www.bookoverflow.io

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What makes ideas "sticky?" - Made To Stick by Chip Heath and Dan Heath

What makes ideas "sticky?" - Made To Stick by Chip Heath and Dan Heath

Carter Morgan and Nathan Toups